25 Magenta Flowers and Plants to Grow

Pantone, a color consulting company, has named Viva Magenta, a shade in the red family, as its 2023 Color of the Year. To help you hop on this color trend, we've curated a gallery of magenta flowers and plants that will add this vibrant color to your containers and garden. Color display can vary by computer monitor or device, so you may also see burgundy, maroon and other hues.

Shown here: Buddleja Butterfly Candy 'Lil Raspberry', a compact, sun-loving perennial for USDA Garden Zones 5 to 10. Plant it for your favorite butterflies.

From early spring until fall, Cabaret 'Good Night Kiss' calibrachoas open lots of bright, magenta-colored blooms with yellow stars in the centers. These tender perennials, hardy in Zones 9 to 11, are sometimes called mini-petunias or million bells. They thrive in full sun and like plenty of water. Since they’re self-cleaning, you won’t have to deadhead them to keep your plants tidy. Let their stems trail gracefully from hanging baskets and other containers. At maturity, they reach 6 to 10 inches tall and 10 to 12 inches wide.

A site with part sun to sun, good drainage and loose, neutral to slightly alkaline soil is ideal for Dianthus 'Paint the Town Magenta'. This charming perennial, hardy in Zones 4 to 9, adds vivid color to borders and mass plantings. The 6- to 8-inch stems make these plants a useful filler for mixed containers and the flowers, backed by grayish-blue foliage, are good for cutting or drying. 'Paint the Town Magenta' grows in mounds and spreads 12 to 14 inches as the blooms open from early summer to early fall. Heat, drought and salt tolerant, this dianthus attracts helpful pollinators like bees and butterflies but seldom appeals to deer.

Enormous, ruffled flowers — we’re talking 8 inches wide — and handsome purple-black foliage make Summerific 'Evening Rose' a garden standout. Commonly called rose mallow, this hibiscus hybrid is a shrub-like perennial for Zones 4 to 9. Plant it in full sun and moist soil that drains easily. 'Evening Rose' is ideal for borders, hedges, as a focal point or as a specimen plant. Give the plants plenty of room, spacing them 54 to 60 inches apart. At maturity, they can stand 4 feet tall and spread to 5 feet. The magenta-dark pink blooms open from midsummer to late summer. This North American native, also called swamp hibiscus, is actually considered a bog plant, but it tolerates many different soils and pH levels.